Sergey straight up are we getting a video by the end of September? That's not unreasonable question to answer since we are suppose to be in beta by then
Hmmm, I think by end of September you'll get much more than just a video.
Videos itself is very simple thing - we're planning press tour right now, where we're going sit down with every major media outlet, show them game, let them play game and let them to have gameplay videos. And let THEM to release them.
After that we're going to release our own "mother of all gameplay videos" monster we're working on right now. Basically it is INTERACTIVE video - kinda similar to what EA did for Crysis 3 recently - like it shows you gameplay segment and then ask you what you want to do. You press button on screen and it shows you next segment. And so on.
What we want to achieve is to show most of gameplay elements we have in a game in this video. We call it "Day in world of The War Z". We start at night, and play thru full day. So instead of watching video, you'll actually interact with game. I don't think that there's anything else that can give you better taste of what real gameplay experience will be.
It's risky - if we'll fuck it up, nobody will buy game, since it's not scripted, it's realtime gameplay and you'll be able to check out most of gameplay mechanics right away before even playing game. But we feel that this is thing we MUST do given level of anticipation for a game.
